BT sponsored Childline and hosted the tenth birthday ball.
The tongue-in-cheek concept features a button badge 'We are 10' on a dinner jacket lapel. The theme was carried through invitations, a brochure, programme, tent cards for table settings and other stationery items. The guest of honour was Ester Rantzen who founded Childline in 1986. The event was held at the Dorchester Hotel, Park Lane, London W1.
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